Ecommerce businesses face a unique cash flow challenge: inventory must be manufactured or purchased weeks or months before it generates revenue, advertising spend compounds over time before conversion data matures, and fulfillment costs scale ahead of revenue recognition. The result is a persistent gap between investment and return.
Traditional banks often do not understand ecommerce. Without a physical storefront or traditional collateral, online businesses are frequently denied or offered unfavorable terms. Banks struggle to evaluate Shopify dashboards, Amazon seller accounts, or the value of a well-performing Facebook ad account.
We work with DTC brands, Amazon and marketplace sellers, Shopify and WooCommerce stores, subscription box companies, and dropshipping operations. Our funding strategists evaluate your transaction history, platform revenue, and growth trajectory — not just your credit score and balance sheet.